Use Google’s AdWords advertising system to promote your productsInternet marketing. That is bidding.
GOOGLE bidding is actually a ranking of keywords on GOOGLE search. When someone searches for keywords related to the product you entered through google, they will see you in the place where the sponsor links. The higher your bid and Google quality score , The higher the ranking, the more traffic is attracted, and the order will naturally increase.
Keywords have a great influence on Google's bidding. Good keywords can gradually increase the proportion of Google's auction revenue, and consume a small amount of bidding fees to get a lot of effect gains. Therefore, every master bidder, when operating the Google auction, will optimize the keywords to ensure the final revenue of the bidding expenses! So, how to optimize keywords? What are the criteria for keyword optimization?
1. Choose keywords from the customer's perspective
2. Arrange keywords multiple times
3. Use professional concept words to limit visitors
4. Expand keywords into a series of phrases
The keyword is the traffic import interface. Search users click on the keyword to browse and browse the company's bidding advertisement. Each click will consume the company's capital cost, so Google's bidding keyword optimization is optimized for a company'sSocial media marketing isIt is very important to optimize the keywords through the above standards to improve the quality of website visits and clicks to ensure the final conversion rate of Google advertising auction clicks.