The planning of website publicity by foreign trade enterprises during website planning can improve the ranking and traffic of the website and the business level of the enterprise.
1. If the website is to be publicized and promoted well, it is necessary to establish a perfect management system. Establishing a perfect enterprise management system requires optimization of the enterprise management system. Only an advanced enterprise management concept can obtain an excellent enterprise management system. Among them, the company's website also needs to be managed including website news, website information, website transaction information, forum posts, event announcements, member management, etc.
2. Website content management. For a foreign trade enterprise website, the website content is the core value of the website, so information management is crucial, such as home page information, channel information, forum information, etc. At the same time, for the foreign trade enterprise website, daily purchase content and industry dynamics, as well as forums and other content are important, and need special people to guide and select. The content of the website needs to be updated regularly, and long-term adherence to the maintenance of the website content can get good website content management.
3. Member management. Any well-made website has a set of good management methods for members. Members include registered members and those who browse the website without registration, as well as paid members. Only by subdividing members can more yuan be used A good way to manage the website. The membership system of the website needs to be divided and managed in accordance with the goals of the website and the positioning of the enterprise.
4. Product management. After the production of any foreign trade enterprise website is completed, it involves the release of products. For the website, the product is an important part. Therefore, the product placement of the website must be planned. The product of the website is part of the function of the website. Good functions, simple and easy-to-use functions, more convenient for customers and bring a good impression to customers.
5. Website optimization. Website optimization is an additional part of website construction, and websites that have not been optimized are basically unable to be promoted. Website optimization requires website structure and content optimization, as well as browser and server optimization. Website optimization is an important step in website promotion. The optimization of structure and content can help the website promote better. Good content and structure are the basis of promotion. The optimization of the browser and server is necessary, and the browser and server levels are different in different regions. Only after optimization can the website be promoted.
There are many publicity methods on the website, and other methods will be introduced for you.