Foreign trade enterprise website construction needs planning. Excellent website planning is the foundation of website construction. Construction of a website without website planning is not feasible and it is difficult to produce benefits.
1. Purpose of website construction
The purpose of the website construction of foreign trade enterprises is the core issue in enterprise website planning, which needs to be very clear and specific. The purpose of building a website by an enterprise determines the function and content of the website, as well as the website promotion strategy. The purpose of the website is the foundation of website planning and construction. Without the purpose of website construction, there is no need to build a website. The purpose of website construction is generally compatible with the company's business strategy, marketing level, and corporate image.
2. Domain name and website name
The perfect domain name and website name are of great significance to the enterprise's network marketing and website promotion. The website name is as important as the domain name. The domain name and website name should be considered as important content during the website planning stage. A good website name and domain name will help customers remember you, increase the number of website views, and also promote the promotion and publicity of the website.
3. The main functions of the website After the website target and name are determined, the design of the website functions is needed. The function of the website is to serve the goal of the website. The function of the website is to provide users with a basic form of service. The function of the website is generally divided into several modules, each module has its specific purpose and functionality. The functions of the website should meet the basic needs of customers and have the characteristics of their own websites.
4. Website technical solutions
Enterprises need to carry out the technical planning of the website according to the functions of the website. Different purposes and functions decide to choose different technical conditions. Should enterprises adopt self-built website servers or rent virtual hosts; choose operating systems, analyze input costs, functions, development, stability, and security; adopt systematic solutions or develop by themselves; website security measures, prevent black 3. Anti-virus program; related program development.
5. Website content planning
Different types of websites have very different designs in terms of content. Therefore, there is no fixed format for website content planning, which needs to be planned according to different website functions.
6. Website testing and publishing
After the website design is completed, a series of tests should be carried out, and when all the tests are normal, they can be officially released. The main test content includes: website server stability, security; whether various plug-ins, databases, images, links, etc. are working properly; webpage download speeds at different access rates; webpage compatibility with different browsers; webpages in Performance under different displays and different display modes.
7. Website promotion and website maintenance
After the website is planned, website promotion and website maintenance are also required. The promotion and maintenance of the website guarantee the validity of the website and the benefits that the website can bring. The maintenance of the website allows the website to be used normally for a long time.
8. Website financial calculation
Perfect website planning requires adapted financial calculations, and good website planning requires adequate financial support. However, the company's website planning needs to design a website plan based on funds.
There are many kinds of website planning. Excellent website planning insists on all the functions of the website. The effect of website planning based on the reduction of funds is very low.